Apple Watch design standard goes all the way to the case

Much has been said about the Apple Watch’s design credentials and that attention to detail goes beyond the product to the packaging and case.

Tech Guide had a chance to see the packaging for the Apple Watch that will also double as its case whenever it is not being worn.

There will be two main cases – one for the Apple Watch and the Apple Watch Sport and another more luxurious packaging for the Apple Watch Edition.

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